| What is Sustainability? |
Sustainability is the “win-win-win” that we have been searching for. It has been called the “triple bottom-line” that recognizes the underlying operating systems that connect people, planet and the economy. Today businesses are enjoying superior profits and competitive advantage by “greening” their bottom and top-line profits, decreasing their environmental footprint and improving “quality of life” for employees, customers and communities. Sustainability – done right – pays. It brings anticipated and unanticipated emergent benefits and has been so successful that for many businesses sustainability strategies have transformed cost centres to profit centres.
Read: What is Sustainability? A Sustainability Solution’s Paper by Jeffrey Hollender, Co-founder, Seventh Generation Inc. |